A few days back, we attended an event at City Center to unveil the new Pepe Jeans shop. The very hip and trendy brand is now open and customers can now enjoy shopping at their store. The event itself was fabulously executed and it felt like we were transported back to our favourite London, even though it was only for a few hours. Everything was on point, down to the fish and chips as guest food. It doesn't get any more British than that!
For their opening weekend, the brand offer customers a special discount. Were you one of the lucky ones who took advantage of that?
Above are some of our favourite pieces from the collection: a red biker leather jacket (because black is too mainstream) and an oversized grey sweater with "Soho" embroidered on it. It can be worn like with denim pants or even with cozy sweatpants or leggings if you're ever feeling lazy. It will also keep you most definitely warm!
Hurry up and don't forget to pay the store a visit. You won't be disappointed!